Pharmacy Case Study
Size: 300+ employees
What they do: Mail order prescription services
Who they service: Patients in east coast states
Challenges Before Working with Prizm Media
The pharmacy was struggling with getting predictable outcomes from their marketing efforts. They were not seeing predictable growth month over a month despite increased marketing budgets.
Goals
To increase inbound call traffic for their closed-door pharmacy that would result in faster onboarding of new patients, and high quality leads for increased prescription sales.
Our Solution
Prizm Media implemented a warm transfer program. We worked closely with their team to streamline their workflow and patient onboarding processes to drive high conversions and increase overall sales.
Lessons Learned
- Warm transfer program created stronger relationships with patients
- Prizm Media’s pre-existing database yielded better patient targeting.
- After 60 days, they could gauge their true ROI.
66%
Conversion Increase
< $300
per new acquired patient
200%
Increase in ARR
10x
Increase in customer growth
After the pilot phase, the patient volume increased to 500+ per day.
