by Kevin Tran | Jul 22, 2016 | Blog, DME Marketing
As marketers, we all know what a tough job it can be to make sure our products and services rise above the clutter to be recognized and remembered by members of our target audience. This is made even more difficult in one of the most competitive industries out there:...
by Kevin Tran | Jul 13, 2016 | Blog, Healthcare Marketing
For marketers working for Medicare companies, to market physicians or other healthcare professionals with your message can be an incredibly daunting task. Everything from reaching the doctors to convincing them that your product is the right fit for their practice and...
by Kevin Tran | Jul 7, 2016 | Blog, DME Marketing
What is Sleep Apnea? Simply put, sleep apnea is when one’s breathing is paused during sleep. Not only does this affect the quality of your sleep, but there are a number of other tangible health impacts as well. The most common type of sleep apnea is obstructive sleep...
by Kevin Tran | Jun 30, 2016 | Blog, DME Marketing
For marketers of Medicare insurance, reaching the 65 and older market is becoming increasingly complicated – but not for the reasons you might think. Seniors are more and more divergent with regard to how tech savvy they are, as some adopt mobile and social platforms...
by Kevin Tran | Jun 24, 2016 | Blog, DME Marketing
Outbound Lead Generation When marketers think about lead generation, chances are they are thinking about customer acquisition tools like web forms, surveys, social media appeals, and the gamut of other online lead generation tools that have saturated the market over...
