by Andrew Kussy | Nov 5, 2014 | Blog
My Grandfather has always been quite the character. At 81 years old, he has become a tech fanatic – always one of the first to pick up the latest iPhone or iPad, even before me! In fact, he was the one who bought me my very first laptop and really ignited my love of...
by Andrew Kussy | Oct 30, 2014 | Blog
At Prizm, we firmly believe in “quality over quantity” when it comes to lead generation. Rather than working with a large amount of low-quality leads, we like to focus on providing our clients with high quality leads we are confident have a high potential for...
by Andrew Kussy | Oct 16, 2014 | Blog
Having been in the lead generation industry for over a decade now, I have learned a few things along the way about how many companies typically provide customer service to their clients. While you may look at the title of this post and think that client communication...
by Andrew Kussy | Oct 15, 2014 | Uncategorized
We are so proud of our Co-founders, Zeeshan and Karina Hayat, who were both recognized this past month with some very prestigious awards. Karina was recognized by PROFIT/Chatelaine W100 list as one of Canada’s Top 100 female entrepreneurs. This is especially...
by Andrew Kussy | Oct 10, 2014 | Blog, DME Marketing
Lead generation is a business that is both competitive and complicated. The processes and strategies used by successful lead generation firms are dynamic and ever-changing as a result of both a heavily regulated marketspace and a high amount of global competition....