by Andy | Sep 6, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing, Uncategorized
In the healthcare marketing industry, we hear a lot about how technology is the future of healthcare. In this blog, we’ve discussed how recent trends are pointing to our mobile devices becoming an increasingly important part of how we share our health information and...
by Andy | Aug 24, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
In this blog, we write a lot about how challenging the healthcare space is for DME suppliers and pharmacy owners. There’s so many factors to be aware of – increased competition, changing legislation, and an increased focus on technology. As a result, we’ve made...
by Andy | Aug 21, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
A marketing campaign is only as effective as your ability to measure it. This is especially true in the healthcare space, where competition, regulation, and market saturation all play a role in making it more difficult to deliver your message to your target audience....
by Andy | Aug 10, 2018 | Blog, Healthcare Marketing, Pharmacy Marketing
Credibility: it’s tricky to build but oh so easy to lose. This is especially true of those working in the healthcare or pharmacy space, where customer trust is an essential part of meeting your sales goals and building growth into your business. Today, we are going to...
by Andrew Kussy | Aug 3, 2018 | Blog, Healthcare Marketing, Pharmacy Marketing
Chances are, when you think about augmented or virtual reality (AR/VR), you are picturing a mall kiosk with a big headset and teenagers swinging their arms around playing video games. While that is absolutely one application of this technology, the truth is that...
by Andy | Jun 29, 2018 | Blog, Healthcare Marketing
Marketing trends, especially in spaces like durable medical equipment or pharmacies – are constantly changing, and it can be difficult for healthcare marketers to keep up with the latest in the healthcare marketing world. Staying on top of these trends is so important...
