by Andy | Oct 2, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Today, we’re going to be discussing something that seems simple on the surface, but – as any healthcare marketer knows – can be difficult to achieve in practice. Getting people to click on and interact with your material is one of the ultimate challenges facing...
by Andy | Sep 18, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
If you have been paying attention to the internet lately, chances are you have come across the term “blockchain.” Blockchain is taking the world by storm, with many touting it as “the future of the Internet”. But what is blockchain, exactly? And why is it having such...
by Andy | Sep 6, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing, Uncategorized
In the healthcare marketing industry, we hear a lot about how technology is the future of healthcare. In this blog, we’ve discussed how recent trends are pointing to our mobile devices becoming an increasingly important part of how we share our health information and...
by Andy | Aug 24, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
In this blog, we write a lot about how challenging the healthcare space is for DME suppliers and pharmacy owners. There’s so many factors to be aware of – increased competition, changing legislation, and an increased focus on technology. As a result, we’ve made...
by Andy | Aug 21, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
A marketing campaign is only as effective as your ability to measure it. This is especially true in the healthcare space, where competition, regulation, and market saturation all play a role in making it more difficult to deliver your message to your target audience....
by Andy | Aug 10, 2018 | Blog, Healthcare Marketing, Pharmacy Marketing
Credibility: it’s tricky to build but oh so easy to lose. This is especially true of those working in the healthcare or pharmacy space, where customer trust is an essential part of meeting your sales goals and building growth into your business. Today, we are going to...
