by Kevin Tran | Sep 20, 2016 | Blog, DME Marketing, Healthcare Marketing
Marketing to healthcare professionals is no easy task, and anyone who works in medical equipment advertising would be able to tell you why. Healthcare professionals are as varied as they come – some like to stay on the cutting edge of technology while others embody...
by Kevin Tran | Aug 24, 2016 | Blog, DME Marketing, Healthcare Marketing
Landing pages are an integral component of online medical marketing and, more specifically, of successful medical sales leads campaign. An effective landing page can make or break a company’s online success, and in a competitive industry such as the medical device...
by Kevin Tran | Aug 22, 2016 | Blog, Healthcare Marketing
We know better than anyone that marketing can be a complicated business. Balancing new strategies and campaigns, big media spends, and constantly trying to stay up to date with the latest technological innovations is no easy task. While all of those components of more...
by Kevin Tran | Aug 10, 2016 | Blog, DME Marketing, Healthcare Marketing
Have you ever been browsing the internet, perhaps trying to book a flight or a hotel or even something as small as searching for a kitchen gadget, and then find that almost instantly advertisements for that item or service begin appearing in other sites you are...
by Kevin Tran | Jul 28, 2016 | Blog, DME Marketing
As an industry, the Medicare DME supplier market world is more competitive than ever before. Whether it’s a product of technological innovations, an aging population, or some combination of the two, more people are accessing Medicare and medical equipment than ever...