Telemarketing Form of Lead Generation

The word “telemarketing” sits negatively with most, however, with increasing compliance standards in addition to the variety of products and or services being offered, this perception is turning around. This is a good form of lead generation, if it can be done in a...

Direct Response Advertising – The Effective Ways

What is direct response advertising? According to business dictionaries and industry terms, direct response advertising is a promotional method in which a prospective customer is urged to respond immediately and directly to the advertiser through various devices. The...

Lead Generation working for you and your dollar

Generating quality leads is important, leveraging your buying power. It is important for us to supply our clients with quality leads to help their own productivity. Lead generation is better than paid media as you receive quality interested prospects in which you can...

Lead nurturing like a flower

We’ve heard of the term lead nurturing tossed here and there within the industry, however, what is really lead nurturing? Lead nurturing supports the conversation of the customer before, during and after their buying process. It’s about building relationships through...