by Rumana Dsouza | Nov 4, 2016 | Blog, DME Marketing
Sales is not for the faint of heart, and reaching out to physicians and healthcare providers can often be daunting. The potential of your company begins to lose significance if you can’t sell to your clients. For this reason alone, your company’s sales department is...
by Kevin Tran | Oct 31, 2016 | Blog, DME Marketing
Email marketing remains one of the most popular options for organization to distribute their message. In fact, a marketing survey conducted by Ascend2 suggested that email marketing is a tool used by roughly 82% of B2B and B2C companies. Without getting too deep into...
by Kevin Tran | Sep 28, 2016 | Blog, DME Marketing, Healthcare Marketing
These days, the suite of tools available to digital marketers is more diverse than ever before. From pop-ups, to landing pages, to social media campaigns, the channels through which to reach your target consumer are constantly evolving, so it’s no surprise that it is...
by Kevin Tran | Sep 20, 2016 | Blog, DME Marketing, Healthcare Marketing
Marketing to healthcare professionals is no easy task, and anyone who works in medical equipment advertising would be able to tell you why. Healthcare professionals are as varied as they come – some like to stay on the cutting edge of technology while others embody...
by Kevin Tran | Aug 24, 2016 | Blog, DME Marketing, Healthcare Marketing
Landing pages are an integral component of online medical marketing and, more specifically, of successful medical sales leads campaign. An effective landing page can make or break a company’s online success, and in a competitive industry such as the medical device...
by Kevin Tran | Aug 10, 2016 | Blog, DME Marketing, Healthcare Marketing
Have you ever been browsing the internet, perhaps trying to book a flight or a hotel or even something as small as searching for a kitchen gadget, and then find that almost instantly advertisements for that item or service begin appearing in other sites you are...