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The 3 Fatal Mistakes made by DMEs and Pharmacies

The 3 Fatal Mistakes made by DMEs and Pharmacies

by Daniel Joseph | Mar 21, 2019 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing

Healthcare is a constantly evolving industry that has made great leaps toward technology integration in the past few years. In 2018, the U.S. healthcare industry spent an estimated $2.84 billion on digital advertising and marketing, with an anticipated spend of $3.14...
Remarketing: Turn Patient Customers from 2018 to Sales in 2019

Remarketing: Turn Patient Customers from 2018 to Sales in 2019

by Andy | Dec 24, 2018 | Blog, DME Marketing, Pharmacy Marketing

Visitors to your website may not always buy your product or service immediately – remarketing techniques can ensure that they don’t forget about you and may even help to entice potential customers back to your website with the aim of buying. Why use Remarketing...
Social Proof: The Ultimate Strategy for Gaining Patient Customers

Social Proof: The Ultimate Strategy for Gaining Patient Customers

by Andy | Nov 6, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing

Whether you are a pharmacy, durable medical equipment supplier, or any business who sells healthcare products, there are many factors to consider for a customer to gain trust and an interest to buy from you. This includes your digital marketing strategies, compliance...
5 Strategies for Medical Equipment Marketing

5 Strategies for Medical Equipment Marketing

by Andy | Nov 1, 2018 | Blog, DME Marketing, Healthcare Marketing

The durable medical equipment market is one of the most competitive in today’s healthcare space. In fact, an August 2018 study from Grand View Research reported that the DME market is expected to reach 70.8 billion USD by the year 2025. The study cites an ageing...
5 Tips To Get More Clicks On Your Healthcare Content

5 Tips To Get More Clicks On Your Healthcare Content

by Andy | Oct 2, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing

Today, we’re going to be discussing something that seems simple on the surface, but – as any healthcare marketer knows – can be difficult to achieve in practice. Getting people to click on and interact with your material is one of the ultimate challenges facing...
Blockchain and Healthcare: What You Need To Know

Blockchain and Healthcare: What You Need To Know

by Andy | Sep 18, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing

If you have been paying attention to the internet lately, chances are you have come across the term “blockchain.” Blockchain is taking the world by storm, with many touting it as “the future of the Internet”. But what is blockchain, exactly? And why is it having such...
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