by Daniel Joseph | Mar 21, 2019 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Healthcare is a constantly evolving industry that has made great leaps toward technology integration in the past few years. In 2018, the U.S. healthcare industry spent an estimated $2.84 billion on digital advertising and marketing, with an anticipated spend of $3.14...
by Andy | Dec 24, 2018 | Blog, DME Marketing, Pharmacy Marketing
Visitors to your website may not always buy your product or service immediately – remarketing techniques can ensure that they don’t forget about you and may even help to entice potential customers back to your website with the aim of buying. Why use Remarketing...
by Andy | Nov 6, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Whether you are a pharmacy, durable medical equipment supplier, or any business who sells healthcare products, there are many factors to consider for a customer to gain trust and an interest to buy from you. This includes your digital marketing strategies, compliance...
by Andy | Nov 1, 2018 | Blog, DME Marketing, Healthcare Marketing
The durable medical equipment market is one of the most competitive in today’s healthcare space. In fact, an August 2018 study from Grand View Research reported that the DME market is expected to reach 70.8 billion USD by the year 2025. The study cites an ageing...
by Andy | Oct 2, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Today, we’re going to be discussing something that seems simple on the surface, but – as any healthcare marketer knows – can be difficult to achieve in practice. Getting people to click on and interact with your material is one of the ultimate challenges facing...
by Andy | Sep 18, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
If you have been paying attention to the internet lately, chances are you have come across the term “blockchain.” Blockchain is taking the world by storm, with many touting it as “the future of the Internet”. But what is blockchain, exactly? And why is it having such...