by David Ninh | Aug 29, 2019 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
There are more physicians, pharmacists, and medical providers in the United States today than ever before. In fact, a 2018 study by Statista found that there are nearly 1.1 million medical professionals practicing across the country. With those numbers on the rise,...
by David Ninh | Jul 15, 2019 | Blog, Healthcare Marketing, Pharmacy Marketing
Many small business owners dream of the day they can expand their reach: it’s the next step following comfortable success. For independent pharmacies, it can happen rapidly. But it’s not without risk. Growing a business comes with a range of potential pitfalls and it...
by David Ninh | Jul 11, 2019 | Blog, Healthcare Marketing, Pharmacy Marketing
Independent pharmacies usually have an existing base of loyal customers who keep on coming back. However, expanding that customer or patient base can sometimes feel impossible, thanks to the competition: Walgreens, Costco, and other big brand pharmacy superstores...
by Daniel Joseph | Mar 21, 2019 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Healthcare is a constantly evolving industry that has made great leaps toward technology integration in the past few years. In 2018, the U.S. healthcare industry spent an estimated $2.84 billion on digital advertising and marketing, with an anticipated spend of $3.14...
by Andy | Nov 6, 2018 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Whether you are a pharmacy, durable medical equipment supplier, or any business who sells healthcare products, there are many factors to consider for a customer to gain trust and an interest to buy from you. This includes your digital marketing strategies, compliance...
by Andy | Nov 1, 2018 | Blog, DME Marketing, Healthcare Marketing
The durable medical equipment market is one of the most competitive in today’s healthcare space. In fact, an August 2018 study from Grand View Research reported that the DME market is expected to reach 70.8 billion USD by the year 2025. The study cites an ageing...