by Andrew Kussy | Aug 15, 2017 | Blog, DME Marketing, Healthcare Marketing
In today’s healthcare landscape, it can be difficult to reach the right patient at the right time. That’s why a projection released by CMS (Centre for Medicare & Medicaid Services) earlier this year suggests that national health spending has reached nearly...
by Rumana Dsouza | Apr 7, 2017 | Blog, Healthcare Marketing
The best managers have the ability to motivate and push a team to great success. This is what makes them good at their job. 5 Fool-Proof Ways To Motivate Your Sales Team The fact is that 80 per cent of your revenue comes from 20 per cent of the people you work with....
by Rumana Dsouza | Mar 8, 2017 | Blog, DME Marketing, Healthcare Marketing
If lead generation is your forte, you know that leads are only as good as the website that creates them. It’s a no-brainer that optimizing a website has a direct impact on your lead generation efforts. Luckily, it isn’t too overwhelming or tedious to design a landing...
by Rumana Dsouza | Feb 20, 2017 | Blog, Healthcare Marketing
B2B Lead Generation If you work in sales or marketing, you know that traditional lead generation strategies focus on lead quantity rather than quality. The ultimate goal is to secure as many leads as possible, which is why the priority is to attract a high volume of...
by Rumana Dsouza | Feb 8, 2017 | Blog, DME Marketing, Healthcare Marketing, Pharmacy Marketing
Healthcare marketing is an increasingly competitive field, and it is dominated by players who have the foresight to plan ahead and predict changes. Like every business sector, the consumers’ primary attention has shifted to digital. Analyzing trends allows you to...